My Fourth Year at SEO Mastery Summit Saigon as a Filipina SEO

SEO Mastery Summit Saigon has become one of the few events I keep returning to because each year marks a different stage in my SEO journey.

In 2026, I’ll be attending for the fourth time, and by now it feels less like a random industry conference and more like a yearly checkpoint for my growth as an SEO from the Philippines.

What SEO Mastery Summit Saigon Is (For Me)

The SEO Mastery Summit Saigon 2026 is a four‑day, in‑person SEO and digital marketing conference happening on March 10–13, 2026 in Ho Chi Minh City (Saigon), Vietnam. It brings together:

  • Agency owners and in‑house SEO leads
  • Affiliate marketers and publishers
  • Technical SEOs and growth‑focused operators
  • Tool founders and service providers

Over time, the content has evolved from mostly tactical talks (keywords, link building, audits) into deeper sessions on AI workflows, entity SEO, brand building, and scaling operations. For operators who actually implement SEO daily, it’s the kind of conference where even one new idea or framework can influence how you work for months.

If you want a feel for the daily structure and topics, you can check the official agenda.
For travel planning and venue info, including the Saigon location and hotel details, there’s a Plan Your Trip page as well.

My Four Years, Four Different Roles

Each year at SEO Mastery Summit has felt different because my role—and the people I came with—kept changing.

Year 1 – Sponsor & Speaker (And Not Alone)

In my first year, I didn’t just attend—I sponsored the summit. It was a deliberate choice: I wanted to learn, but I also wanted to plant a flag and signal that I was serious about this industry. Sponsoring early put me into more conversations and gave me access to people I might not have met just by sitting in the audience.

That year was extra special because I wasn’t there alone. My brother, Jovel Mark, and 4 of my teammates attended with me, which turned the event into both a learning trip and a team‑building experience. We sat in sessions together, compared notes, and came home aligned on the strategies we wanted to test next.

conference bff

Happy to reunite with my friends, Aiza and Lovely both lovely ladies I met at Chiangmai SEO Conference.

You can see how summit sponsors are usually featured here: SEO Mastery Summit Sponsors.

Year 2 – Sponsor Again, Team Still Growing

In year two, I sponsored again. By then, I’d already tested ideas from the first event and seen real results, so it felt natural to continue supporting the conference.

sponsor year 2

This second sponsorship deepened my relationship with the organizers, speakers, and other sponsors and made the summit feel less like an external event and more like a community I was part of.

In 2024, I also brought my team leaders to the conference. Having them there in person—hearing the same talks, meeting the same people, and seeing the bigger SEO landscape for themselves—helped a lot. It made it easier to delegate, align strategy, and build a shared understanding of where we wanted to take our projects next.

Year 3 – Invited by the Odys Team

In year three, my role shifted. I didn’t sponsor that year; instead, I was invited to join by the Odys team—the company I trust for premium expired and aged domains.

That invitation reflected the relationship we’d built. I had been using their domains in my projects and learning a lot from their perspective on domain history, risk, and authority. Their curated marketplace is here if you want to explore it: Buy Premium Expired Domains – Odys.

They also share educational content about finding and using expired domains responsibly, like this guide: How to Find Expired Domains. Special thanks to Alex Drew, the CEO.

Year 4 (2026) – Attending by Myself

Now, in 2026, I’m coming by myself, on my own terms. No sponsor tag, no invite label—just me, my experience, and clear intentions: who I want to meet, what I want to learn, and how I want to grow next.

That shift feels quiet but important. It’s a sign that I know what this event can do for me, and I also know what I bring to the table as Jin Grey, a Filipina SEO who has been through multiple cycles of learning, building, leading a team—and sharing.

Speaking in 2023: From Attendee to Speaker

A major milestone for me at this summit happened in 2023, when I went from sitting in the audience to speaking on stage.

That year, I was invited to speak and became one of the first female speakers at SEO Mastery Summit Saigon, alongside my friend Olesia Koronbka.

My talk was titled:

“How I Made $18K in Just One Month Through Affiliate SEO Marketing”

It was a practical breakdown of how I:

  • Built affiliate sites around buyer‑intent keywords and tight topical clusters
  • Used on‑page SEO and internal links to turn traffic into actual earnings
  • Leveraged expired and aged domains to speed up authority instead of starting from scratch
  • Set up simple systems to track performance, identify winning pages, and scale what worked

The talk itself was direct and data‑driven, but the real impact came afterward—when people approached me with deeper questions, comparisons to their own setups, and ideas for collaboration.

The Food: A Detail That Actually Matters

I always mention the food, and I mean it.

The buffet at SEO Mastery Summit Saigon has consistently been one of the best conference buffets I’ve experienced. The venue (a high‑end Saigon hotel) typically serves a mix of Vietnamese dishes and international options, and it never feels like generic “conference food.”

Why it matters:

  • People stay longer at the tables, which means more time for real conversations.
  • The relaxed atmosphere during meals makes it easier to move from small talk into honest discussions about wins, failures, and strategies.
  • Some of my best connections started over lunch or a second round of dessert, not in a meeting room.

It sounds like a small detail, but good food keeps energy and mood high, and that affects the quality of networking.

Odys: How Expired Domains Fit Into My Strategy

A big part of my SEO strategy, especially in affiliate projects, has involved expired and aged domains, and SEO Mastery Summit is where I’ve had some of my best conversations about this with the Odys team.

Odys runs a curated marketplace for premium expired and aged domainsOdys Global Expired Domains.

What I’ve learned and reinforced through them:

  • Always check for clean history—no obvious spam, PBN abuse, or messy redirect schemes.
  • Prioritize relevance over raw metrics; a smaller but relevant domain often outperforms a random high‑metric one.
  • Treat an aged domain as a base for building a real brand/asset, not as a short‑term loophole.
  • Also purchased many expired domains from them. Highly Recommended!

If you’re new to this side of SEO, reading resources like How to Find Expired Domains is a good starting point.

That third year, being invited by Odys wasn’t just a nice gesture; it was a sign of mutual trust built on results and a shared understanding of how to use domains the right way.

Learning from Event People: Lily, Kasra and The Masterminders

Beyond SEO tactics, another unexpected source of insight for me has been talking with people who actually build events for a living.

One of them is Lily, the events manager for The Masterminders by Kasra Dash.

The Masterminders run a high‑level SEO and digital marketing event in the UK, and they also maintain a central page of links and resources here: Kasra Dash Links – The Masterminders.

Conversations with Lily and Kashra made me look at conferences differently:

  • How the agenda design can encourage genuine conversations instead of just passive listening
  • Why curating who is in the room matters as much as the speaker lineup
  • How follow‑through after events turns one‑off encounters into real relationships

It’s a reminder that events like SEO Mastery Summit Saigon aren’t just about content; they’re about the structure that makes meaningful interactions more likely.

Being a Filipino SEO in a Global Room

I’m from the Philippines, and that shapes how I see my role at events like this.

There are many talented Filipino SEOs doing high‑level work—content strategy, technical SEO, link building, project management—but they’re not always the ones on stage or at the front of international conversations.

Part of why I keep showing up, sponsoring, speaking, bringing my team, and building relationships at SEO Mastery Summit Saigon is to quietly change that pattern. I like knowing that:

  • A Filipina SEO can stand on a global stage and present solid numbers and systems.
  • We can be seen as strategists and leaders, not just “behind‑the‑scenes” support.
  • Our work can compete and collaborate globally while still being rooted in our local context.

If someone from the Philippines or Southeast Asia sees that and feels more confident about pitching a talk, attending a big event, or aiming for larger projects—that’s something I’m happy to contribute to.

Why I Keep Coming Back (Especially in 2026)

By the time you’re attending for the fourth time, you’re not going because of FOMO. You’re going because you understand the specific value you get. For me, that includes:

  • Clarity – on where SEO is heading (AI, entities, brand, user intent) and how I want to position myself.
  • New ideas – on content, linking, systems, and tools that I can test and adapt for my own projects and team.
  • People – fellow operators, partners, and friends I only see at events like this, but who make a real impact on my work and mindset.

I don’t try to attend every session anymore. Sometimes one honest conversation in the lobby—especially when I have my team with me—is worth more than three talks. The value is in the balance of content and connection.

If You’re Coming, Let’s Keep It Simple

So here’s the simple version:

If you’re planning to attend—or still deciding—and you care about affiliate SEO, authority building, leading a team, or just want a realistic view of how people are navigating SEO in 2026, it’s worth considering.

And if you do end up in Saigon, consider this an open, low‑key invite.

I’m always happy to talk about:

  • Affiliate SEO and actually earning from sites
  • Using expired domains responsibly
  • Growing and leading a team from the Philippines in a global SEO space

No need for anything formal.
If you see me around, let’s grab a moment, share a few ideas, and keep it real—
over a cup of Vietnamese coffee, which, for me, is still one of the best parts of being in Saigon.

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